Brand Voice Guide (Workbook)

Description

Symptoms (This is for you if…):

• You struggle to make your brand sound consistent across different platforms.
• Your social media posts, emails, and website copy don’t quite “feel” like you.
• You want to attract the right audience and make your messaging more engaging.
• You work with a team or freelancers and need them to stay on-brand when creating content.
• You’re ready to stop guessing and start communicating with confidence and clarity.

• Brand Personality Overview – Define the traits that make your brand memorable.
• Brand Voice Definition – Establish how your brand should sound and what it’s not.
• Tone Variations – Adapt your messaging for different platforms without losing consistency.
• Do’s & Don’ts – Clear guidelines on how to communicate in a way that aligns with your brand.
• Sample Brand Messaging – Before-and-after examples that show how to refine your messaging.
• How to Use This Guide – Actionable steps to implement your brand voice across all content.

1. Purchase the product.
2. You will receive an email giving you access to a PDF. The PDF will give you a link to the resource.
3. You’ll be able to download the file up to 5 times, so make sure that you’re at least on a computer so that you can save the file into a folder on your device.
4. Utilize the resource and apply what you’ve learned. 

• Stand Out – Make your messaging instantly recognizable and build trust with your audience.
• Save Time – No more second-guessing your tone—this guide gives you a framework to follow.
• Stay Consistent – Whether you’re posting on Instagram, writing a blog, or launching a campaign, your voice stays the same.
• Empower Your Team – Hand this guide to your team or freelancers to ensure they communicate in your brand’s voice.